Reshapers
Audience Personas

You know your audience. Now meet your person.

Your audience is a crowd. Your persona is one real, specific human — someone you can picture, name, and talk to.

  1. 1Answer a few quick questions about the one person you most want to reach.
  2. 2We turn your answers into a designed persona card you can save and share.
  3. 3Walk away with a simple plan for how to talk to them.
8steps
3minutes
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Meet your person
?
Audience Persona

Your persona

How to reach them

    Now write like you know them.

    Knowing exactly who you write to is step one. Reshapers turns audience insight into words that move people.

    Work with Reshapers
    A Reshapers tool. Build the person you are writing to.